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Fearless marketer looking for my next
opportunity
to make a change.
The creative way.
This is me
I’m Sara, a passionate marketer who is invigorated by creativity, connection and growth. For 15+ years I’ve been helping B2B and B2C organizations create, and implement marketing campaigns that exceed expectations. I’ve had the opportunity to work with companies from humble beginnings to growth stages – from being flush with pre-seed money to being tightly staffed on limited capital. Through it all, it’s impossible not to see how much marketing contributes to their success or struggle.
My approach to marketing is characterized by experimentation and refinement - innovative angles, bold redesigns and unforeseen tactics all further adjusted based on market response. People are smart, busy and curious – they want to know not just about a product or service, but how it will fit into their professional or personal lives, what it stands for and who they are supporting. To get consumer attention nowadays, and create new sales opportunities, a company needs to entertain, engage and educate with an outstanding marketer at the helm.
Lead Generation
Tactical Planning
Campaign Management
Branding Social Media
Events Budgeting
Communications
Marketing strategies are made up of various elements. It takes defining the audience, analyzing the market situation and identifying the threats and opportunities before deciding on the implementation plan. It's not feasible to encompass a marketing plan in a portfolio, so I've selected pieces from my recent positions to showcase various elements of sales support, digital content strategies, event attendance and customer on-boarding.
My Portfolio
What people are Saying
CEO & Co-Founder
OSMAN HEGGI
"Sara is a highly experienced marketing professional with an impressive skillset. She is passionate about her work and has the ability to bring this passion to life through what she creates.
Her outstanding ability to see the big picture and execute tactics that are in line with overall goals ensures the development of efficient marketing plans that are effective for our customers. She possesses the knowledge base, analytical skills, strategic thinking and execution skills to be able to create marketing plans that are both creative and impactful.
Sara's strategic thinking, attention to detail and ability to understand our business has been an instrumental part in the success of our product launches. She is always thinking about how to help us reach our next milestone.
On a more personal note, it’s been a real pleasure working with Sara. Her commitment, enthusiasm and can-do mindset ensures that, regardless of the challenges we encounter as a team, we face them with optimism and determination."
Operations Director
SALIM ARKADAN
"Sara has an infectious positive energy that just makes working with her an absolute pleasure.
Leading the marketing efforts of a tech startup in Automotive is no small task and Sara grew into the role through her dedication to learn and master Marketing in a B2B SaaS setting.
Her ability to execute detailed research of the highest standards, recruit and build a marketing team, plan and coordinate events, strategize and build offline and online campaigns, craft marketing communications and launch account based campaigns have been exceptional and all this whilst we build a company and a product from scratch.
But perhaps Sara's greatest asset is her magical ability to build strong relationships across the company and more importantly with the people that matter the most and these are your customers."
Creative Designer
ALLY GIL
"When it comes to marketing, Sara is the ultimate slayer. She takes on every problem head-on and does extensive research to come up with an innovative solution.
I’ve watched her time and time again pushing through the barriers of marketing to dealerships like the warrior she is. Reaching them through unchanneled marketing approaches that increased leads and sales for the company.
When it comes to managing, there is no one you want better to lead a team than Sara. She is full of compassion, compromise, and encouragement for her team. As a direct report, she makes it easy to approach her with any issue, whether that be inside or outside of the company.
It was an absolute delight working with Sara and I can’t wait for our work paths to come together again."
Director of Communications
ALEXA BLAZEVICH
"Sara Harrison led the greatest team I've had the pleasure to be a part of.
Her can-do attitude and passion for marketing inspires all around her, including myself. She is always willing to go the extra mile and put in the time it takes to not only get the job done, but level-up the work.
A start-up presents challenges on a daily basis, and Sara takes them in stride. Her ability to organize, brainstorm, research and delegate makes Sara's work-ethic and managing ability top-notch.
Her positivity and encouragement are contagious and makes working on her team both fun and rewarding."
NATALIA LOVE ANGELOU
CEO & Founder
"Sara is a marketing guru who is amazing at what she does. The best thing about working with her is she takes the time to learn about your business and personalize the plan.
She was able to quickly understand my needs and offer me simple, yet effective ways to improve. She was an active member of the team throughout the process, not just someone who sent me a plan and walked away. She helped coach me through the steps of the plan, provided feedback throughout, and was always available to answer questions.
I would highly recommend her to any business owner looking for help with their marketing or PR needs. Sara has truly been a blessing, growing my sales and customer engagement in a matter of weeks!"
Operations & Product Lead
ROBERT DRAUDVILA
"Sara 's positive attitude and energy is felt throughout the whole company whether we are in the office or working remote.
She lifts up the team around her and is always ready to take on a new project or initiative. She manages all aspects of the companies marketing strategy and does well at balancing all of the urgent priorities that a startup has.
She takes a thoughtful and researched approach to any marketing initiatives she works on and consistently comes to the table with the best solution."
Get in Touch
If you are looking for a creative person to join your team, or need some help with a project, please give me a shout.
© 2023 by Sara Harrison